SERVICE

In-Product User Onboarding

More than a website: so a user doesn't get lost the first time they open your product, we build step-by-step in-app tours, checklists, launchers and surveys. Targeting and segmentation, prod/staging environment management, version tracking, theme fit and completion analytics included. The goal is clear: a new user learns the product on their own, and adoption and activation grow. We develop this advanced software work together with our London-based sister company Koca Ventures.

What it covers

In-product, no coding

Scope is set to fit your needs; the items below are the core of every onboarding project. It's built on top of your existing product — you don't have to re-code the tours each time. If what you need isn't a corporate website but a product, this layer fits right here. Let's talk through your need.

01
Step-by-step product tours
Tours that walk the user through the interface step by step; on first use, they show where to start.
02
Checklists and launchers
A to-do checklist and launchers; the user sees their progress and keeps going.
03
Surveys
Short in-app surveys gather feedback; where the user gets stuck becomes visible.
04
Targeting and segmentation
Segments decide which guide is shown to which user; not everyone sees the same thing.
05
Environment and version management
Prod and staging are managed separately; version and change tracking show what shipped when.
06
Theme fit and analytics
Guides are styled to your brand; completion analytics measure which step actually works.

How it runs

01
Scope
Which screens, which users and which goal — we clarify it together.
02
Setup and integration
We build the onboarding layer and integrate it with your existing app.
03
Tours and testing
We define the tours, checklists and surveys, test on staging and go live.
04
Measure and improve
We look at completion analytics, simplify the steps people stall on, and improve the flow.